Do you help with marketing or growth?

Written by

Contic

Read time

2 minutes

A fashion designer on the phone at her studio desk, a laptop open in front of her.

We don’t run your marketing. We don’t run ad campaigns, manage social accounts or buy media. What we do is build the product side of growth: the analytics, integrations, launch planning and features that turn visitors into customers who come back.

The product is the growth engine

The cheapest growth comes from the product working better, not from more ad spend. Pristine Condition is the clearest example we have. Before we rebuilt their app, it had under ten percent adoption. Since the rebuild, usage has grown by around 9,000%, and around 150,000 warehouse staff use it.

No campaign did that. The app started working offline, and its AI lifting check runs in real time on an ordinary phone camera. People used it because it finally fitted their day. The Pristine Condition case study has the detail.

What’s built into each LaunchPad tier

Some growth groundwork comes as standard. The full lists are on the pricing page, but the growth-related lines are these.

TierGrowth-related inclusions
StarterA launch strategy, a CMS your team can edit, and advanced user analytics
GrowthCompetitor analysis and a go-to-market strategy, social media templates, third-party integrations and migration support for existing customers
ScaleDeeper user analytics, a pitch deck template and press kit, long-term product planning and a white-glove launch

The CMS matters more than it sounds. It lets your marketing team change copy, pages and offers without waiting for a developer. Analytics matter for the same reason. You can’t improve a sign-up flow if nobody can see where people drop out.

Integrations your marketing team will ask for

Growth teams live in their own tools: a CRM, an email platform, analytics, sometimes a booking or payments system. Connecting the product to those tools is engineering work, and it’s ours. Done properly, a sign-up lands in the CRM and the right email goes out. Your reports then agree with each other.

Payments are the sharpest example. The checkout is where a customer decides whether to trust you, and a failed renewal is churn nobody chose. Our payments work covers how we keep the product’s record of who has paid in step with the provider’s.

If you already have a marketing agency, we’ll work alongside them. They own the campaigns. We make sure the product gives them the data and hooks they need.

AI that finishes the customer’s job

The newest kind of growth work sits inside the product. An AI agent can complete a booking, produce a quote within limits you set or chase missing onboarding documents. That isn’t marketing in the old sense, but it moves conversion directly. Customers get to the end of their task faster, and fewer of them give up halfway.

At Electragram, which runs guest lists for events from Cannes to Paris Fashion Week, the AI assistant drafts messages in the host’s voice. An event agent, now in beta, nudges guests who haven’t replied. The team spends its week on guests instead of chasing them.

Our guide to AI in customer service covers where that pays and where it doesn’t. The AI readiness scorecard is a quick way to see if your business is ready for it.

Where you’ll need someone else

Analytics nobody reads are just a very expensive screensaver. A product won’t grow on data alone. You’ll still need someone to own positioning, content, paid channels and the numbers week to week. That might be a hire, a freelancer or an agency.

Search visibility sits on both sides. We build pages that are fast, accessible and structured for search engines. Writing the content that ranks is a marketing job. Will my site be fast, accessible and found on Google? covers our half of that.

If you’re deciding which tier fits your launch plans, which LaunchPad package is right for me? walks through it.

Thinking about building something?

We design, build and launch digital products at a fixed price, with a money-back guarantee after Discovery. Tell us what you have in mind.