Contic | Sea Turtles Jamaica

Sea Turtles Jamaica

Saving a species from the brink of extinction

Sea Turtles Jamaica is a non-profit organisation committed to sea turtle conservation. Most notably their work aims to bolster numbers of the critically endangered Hawksbill sea turtle whose population has declined by over 80% globally in the last century. Founder, Mel Tennant, wants to ensure that the organisation continues to capture the hearts and minds of visitors to the island for decades to come, and turn the tide of the species’ decline.

Brief

Safeguarding the local turtle populations

In order to raise awareness while safeguarding the local turtle populations a highly responsive ticketing platform for local hotels and individuals was required. To aid the organisation’s conservation efforts, a location tracking system was needed to monitor and track sea turtle movements, nesting habits, and population numbers.

Solution

Accurately tracking turtle activity

With the animals well being of paramount importance it is critical that hatches are not oversubscribed and that visitors experience this unique opportunity. To fulfil these needs we created a reactive ticketing platform backed with an admin portal from our partners Forest Admin that allows guest lists to be produced and ensure the safety of the hatchlings. To accurately track turtle activity and hatch counts an app was created to track turtle movements, nest locations, and the individual turtles themselves in order to monitor their size and the depth at which they nest. When combined, these elements allow for accurate population numbers to be generated and for the organisation to directly see its impact. Our app replaces a complex paper based system to not only provide peace of mind and more accurate tracking but also easier access for new volunteers joining the non-profit.

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picture of sea turtles website with sea turtle swimming in background

Outcome

Protecting turtles for future generations

Through the new systems in place Sea Turtles Jamaica now has the means to protect turtles for future generations thanks to the systems we’ve created. From tracking individual turtle hatches, garnering insights into their nesting habits, and welcoming observers in a controlled and sustainable manner, we’re proud to support the organisation in its efforts. To date over 5,000 sea turtles have been saved through the organisation's activity, and over 1,000 visitors have attended releases, raising awareness and support for the protection of the Hawksbill species.

Overview

Links

seaturtlesjamaica.org