Electragram

Every guest feels expected, from the first invitation to the door.

Electragram sends the invitations, replies and reminders for some of the world’s best-loved events. We took the platform over mid-season, kept every event running and built what hosts needed next.

Product development

AI + data

Design + branding

Events a month

Run on the platform for Electragram’s customers

Founders Forum guests

1,000+

Invited and managed on WhatsApp through Electragram

Events dropped

When we took the platform over from the previous supplier, mid-season

Hosts on the platform include

At a glance

Client: Electragram
Sector: Events and hospitality
Platforms: Web app, email, SMS and WhatsApp
What we did: Platform takeover, product development, AI assistant, design and a GDPR programme

Why it mattered

A great event starts with knowing who’s coming.

High-profile guests reply through PAs, bring partners and arrive with drivers. Without one record, hosts end up chasing replies across inboxes and phones.

For guestsNothing to downloadEvery reply works from a message they’ve already opened, even when a PA replies for them.

For hostsOne list, no chasingSee who’s coming, who they’re bringing and who’s arranging it, without a spreadsheet.

For ElectragramNever off airThe platform kept running through Cannes and fashion week while new features shipped on top.

The guest record

The person invited is rarely the person who replies.

A PA accepts for their principal, then books a car. A partner joins the week before. Each guest has one record with their PA, driver and family linked, so hosts see who’s arranging what.

Isabel HartSummer Supper · Thu 14 May

VIPPatronInvited

Relationships & partyJust Isabel

Clara MossPAReplies for her
James HartPartner+1
SamDriver · booked by PACar at 19:15

Illustrative guest. One record, across every event she’s invited to.

Every channel

Written once, and sent where each guest will read it.

Hosts write one invitation in their own stationery. It goes out by email, SMS or WhatsApp in the host’s name, and guests reply in a tap. WhatsApp went live in April 2026, and more than 1,000 Founders Forum guests are now invited and managed there.

The Garden SocietyYou’re invitedA Summer SupperThursday 14 May · 7.30pm

Written once, in the host’s stationery

EmailSendingFrom hello@gardensociety.example
SMSSendingFrom The Garden Society
WhatsAppSendingFrom The Garden Society

Illustrative event. Guests reply in a tap, from the message they’ve already opened.

Right time, right city

A Cannes dinner shows Cannes time, wherever it’s planned.

Before Cannes in April 2026, we gave every event its own time zone. A dinner set up from a New York office lands in every guest’s calendar at the right hour.

Set up from a New York account

Event settingsDinner in CannesStarts20:00Time zoneNew York · account default

Calendar inviteFri 15 May02:00

Wrong for guests in Cannes

Add to calendar

Illustrative event. The time zone sits on the event, not the account.

The assistant

An assistant that does the chasing, so the team can look after guests.

It answers questions from the event’s own records and drafts nudges in the host’s voice. It tidies guest details that disagree and sends the host a weekly summary. Hosts use it on live events today.

AssistantSummer Supper

Who hasn’t replied yet?

12 guests. I’ve drafted a nudge for each, in your voice.

Illustrative guests. The host checks every draft before it goes.

At the door

Guests are welcomed by name, not found on a clipboard.

The event team checks people in from their own phones. Scan a guest’s pass and their party, table and notes come up, ready for a proper welcome.

19:42

Door listSummer Supper41 of 60 arrived

Scan a guest’s pass

Illustrative guest. The team checks people in from their own phones.

Looked after

Guest lists hold private people’s details. We treat them that way.

Taken over mid-seasonWe took the platform over in November 2025 without dropping a single event.

A GDPR programmeEvery flow of guest data mapped, contracts updated and an EU representative appointed.

Access by roleEach person sees only what their role needs, and signs in with a second step.

Backups testedWe restore from backup on a test copy, so we know recovery works.

Since the takeover

Live events kept running while we built on top.

Electragram’s hosts never stopped sending. Every change shipped around a calendar that includes Cannes, Paris and New York Fashion Weeks and Working Title’s premieres.

Nov 2025Took the platform overFrom the previous supplier, mid-season, with no events dropped.
Jan 2026GDPR programmeGuest data mapped, access by role and backups restore-tested.
Apr 2026WhatsApp and CannesWhatsApp invitations went live, and events got their own time zones in time for Cannes.
NowThe assistant at workHosts use the AI assistant on their events, while we keep shipping what they ask for.

I feel like you’re partners, and I put you in the excellent category. We’ve worked with teams before, but there wasn’t the same sense of collaboration or strategic capability.

Anna Carter

Founder, Electragram

Founder

Electragram

“You’ve got so much done sprint after sprint. It’s amazing.”

Anna CarterFounder, Electragram

Why Contic?

We take over live platforms, then build what’s next.

Electragram needed a team who could pick up a live platform mid-season without a single host noticing. We kept every event running, then shipped what their hosts asked for.

Talk to us See our work

Inheriting a platform mid-flight?We’ll take it over without dropping what’s live, then build on top of it. Product development

Want an assistant that does real work?We build AI that acts on your own records, in your own voice. AI + data

Selling to luxury brands?We design products as considered as the brands that use them. Product design