Digital products for health and wellness brands

When it’s someone’s health, the product has to be trusted before it can be clever. We design the experience and the data handling together.

Digital products that make a real difference to real people.

Sound familiar?

The product is clever before it is trustworthy. Someone is sharing personal information, but nobody can say clearly where it’s stored or who can see it. The interface was designed around the data model rather than around them. Trust goes first, and it doesn’t come back easily.

  • People don’t trust it yet

    Users are asked for personal health information before the product has earned it. They hesitate, drop off or tell you less than you need.

  • It works in the office, not in the field

    The app needs a signal, a new phone and a calm moment. Your users have none of those when they actually need it.

  • Nobody can answer the data question

    You’re handling health data and can’t say clearly where it’s stored, who can access it or how it’s protected. That one question stalls partnerships and procurement.

What we build

What we build for health and wellness brands

Products people can rely on when it matters, built around the person using them. Privacy, access control and security are part of the design from day one.

  • 01

    Apps for clinicians and carers

    Mobile and web apps for the people delivering care, built for busy shifts and patchy signal. They replace paper forms, spreadsheets and group chats.

    • Visit notes

    • Observations and assessments

    • Shift handovers

  • 02

    Platforms for sensitive data

    Systems that store and share health information with clear access controls, encryption where required and audit trails. Every field collected has a reason, and we document how the data is protected. As a Secureframe partner, we get you ready for ISO 27001, SOC 2 Type II and HIPAA.

    • Role-based access

    • Encrypted storage

    • Audit logs

    • Compliance readiness

  • 03

    On-device movement and computer vision

    Apps that understand movement through an ordinary phone camera, with the analysis running on the phone itself. For Pristine Condition, we used TensorFlow to assess lifting technique on the spot.

    • Movement assessment

    • Technique checks

    • Offline analysis

  • 04

    Scheduling and bookings

    Tools that match people, appointments and availability without the back-and-forth. We digitised scheduling for The Home Help Company, a growing home care provider.

    • Appointment booking

    • Staff rotas

    • Reminders by email and text

Proof

Pristine Condition

Read the case study
Illustration of three warehouse workers lifting boxes, each tracked as a skeleton and checked for base, twisting and big engines
  1. The problem

    A health and safety company with Olympic lifting heritage needed its manual-handling assessment to work on a phone, anywhere in the world. The old software had under ten percent adoption.

  2. What we built

    We built a movement-tracking app on TensorFlow that assesses lifting technique in real time through an ordinary phone camera, even with no connection. Managers get a reporting hub showing who needs more training.

  3. What changed

    Usage has grown by around 9,000% since the rebuild. The platform is now used by around 150,000 warehouse staff worldwide.

How it works

How a project runs

Four stages, each with something you can see and test before the next one starts.

  1. 01

    Discover

    Typically a few weeks

    We map the users, the data you genuinely need and the risks, then agree a plan and a fixed price. If the plan isn’t right, you get your money back.

  2. 02

    Design

    Typically a few weeks

    We design the product and build an interactive prototype you can test with real users. Privacy choices are designed in here, not bolted on later.

  3. 03

    Build

    Set by the scope

    We build the app, the infrastructure and any AI features, sharing working versions as we go. Security and device testing run throughout.

  4. 04

    Launch

    Then ongoing

    We launch with training and documentation, and you own the code and IP. Support after launch is agreed with you before the build starts.

What you should expect from us

  • Users come first, especially when it’s personal or health data.

  • We know how to handle sensitive data, secure infrastructure and compliance, from ISO 27001 and SOC 2 to HIPAA.

  • We can turn an idea into a usable product without losing sight of privacy and security.

  • Trust is part of the experience, from the interface to how data is stored and accessed.

  • We’ll use AI and data where they genuinely improve the product.

  • We’ll stay involved as the product develops.

Trusted first, clever second

People may be sharing personal information, relying on your product for their wellbeing, or opening it when they’re short of time and patience. They need to know their information is handled responsibly and access is controlled. So we design privacy and security in from the start, alongside the experience.

Questions people ask

Can you handle special category data?

Yes. Health data is special category data under UK GDPR, so you need a lawful basis and an extra condition before processing it. We design access controls, encryption and audit trails around that from the start. We’ll also help you prepare a data protection impact assessment. This is general information, not legal advice.

Who can see our users’ data?

Only the people who need to. We set access by role, so a clinician, a manager and an administrator each see what their job requires and nothing more. Sensitive actions are logged in an audit trail, and data is encrypted where required. We document the setup so you can explain it to users and partners.

Can you help us get ISO 27001, SOC 2 or HIPAA ready?

Yes. As a Secureframe partner, we get healthtech products ready for ISO 27001, SOC 2 Type II, HIPAA if you sell into the US, and UK GDPR. We don’t issue the certificate. We build the controls, evidence and infrastructure an auditor looks for, alongside the product itself. That includes penetration testing and the monitoring that spots problems first.

Can you help us with the NHS DSPT?

We can help you prepare for the Data Security and Protection Toolkit. It’s the self-assessment organisations complete before accessing NHS patient data and systems. We build the technical controls it asks about and help you gather the evidence. The submission is yours to make, and we don’t hold the certification ourselves.

Will it work without an internet connection?

It can, if your users need it to. Pristine Condition’s app works with no connection at all, because a spot check might happen in a cargo hold at 35,000 feet. We store data securely on the device and sync it when a signal returns. We’ll tell you early whether offline use is worth the extra build.

Which devices will it run on?

We build for iPhone and Android from one codebase, and test on both during QA. Websites work on current versions of Chrome, Safari, Firefox and Edge. Pristine Condition’s AI assessment runs in real time on old handsets and new, so we design for the phone your users actually have.

How much does it cost?

It depends on the scope. LaunchPad is our fixed-price way to design, build and launch a product, with packages sized to the work. Each includes design, build, infrastructure and launch support. If the plan isn’t right after Discovery, you get your money back. The price covers everything up to launch, including developer accounts and hosting. Support after launch is agreed before you start.

Building something people need to trust?

Tell us who it’s for, what it has to do and what data it will handle. We’ll give you an honest view of where to start.

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